World’s Most Innovative Companies Essay: Adobe and Amazon

World’s Most Innovative Companies Essay: Adobe and Amazon

Adobe Systems Incorporated

It is necessary to note that the Adobe Systems Incorporated company seems one of the most innovative IT organizations in the world today. The company focuses on the development of different software products in the sphere of creativity and multimedia. The most famous products of the company are Adobe Photoshop, Adobe Lightroom, Adobe Premiere Pro, and Adobe Illustrator. There are more than fifty different software solutions developed by the Adobe Systems Incorporated in such spheres of creative activities as video, audio, photo, and text editing.

The mission of the company is to make a revolution in how the people engage with information and ideas. It means that the company always wants to achieve new horizons in the sphere of the transformation of ideas. For example, Adobe Photoshop, which is a popular software for photographers, gives a unique opportunity for the users to completely rethink a photo. The company tries to add new functions and options every year in order to ensure the qualitative evolution of the products.

One of the latest achievements of Adobe is that the company provides a chance for a client to purchase a pack of software products with the integrated cloud solution. In such case, a customer receives a chance to work with all programs in the one single cloud. Accordingly, it is possible to use any gadget or device to get an access to the programs and saved files. There are different types of packs aimed to satisfy the needs of such clients as students, teachers, photographers, videographers, or other individuals. This complex offer by Adobe is especially valuable due to the highest quality of all products in the pack. It is possible for a team of professionals from all parts of the world to work together on the remote projects. Moreover, the price for the pack with regular updates could be significantly lower than the purchase of some single product. It becomes clear that Adobe succeeds to make a revolution on the market of creative software solutions.

It is important to note that the Amazon company is one of the leading online retailers in the world. The company was founded in the 1990s by Jeff Bezos. The primary aim of Amazon was to sell books. In 2017, it is possible to buy books, electronic devices, video games, food, toys, apparel, jewelry, and many other goods on Amazon.

The mission of the company is to be the most client-oriented organization in the world and to provide all possible products for the customers. The company achieves this aim with the help of the constant improvement of communication, logistic, and managerial strategies. Thus, any customer could receive a product in the short period of time because Amazon tries to optimize the process of delivery. For example, the company uses drones to deliver some products around the city.

The focus of on the improvement of the delivery services makes the company one of the most innovative organizations today (Fast Company Staff 1). There are many premium propositions by the company, which have an aim to provide unique services or products to a client. For instance, Amazon Fresh is a service, which makes it possible for a client to receive regular grocery delivery. The portable Kindle reader has an integrated database with billions of books. A user can buy a book in one click and immediately read it (Rossman 82-83). The Prime Now function ensures a customer that the delivery will be made in one hour. The aggregate of services makes the process of interaction with Amazon easy and comfortable.

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Works Cited

Fast Company Staff. “Announcing the 2017 World’s 50 Most Innovative Companies”. 2017. Web. 5 May 2017.<>

Rossman, John. The Amazon Way. Routledge Publishing. 2015. Print.